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Advertising networks catalog

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Google Ads

Google Ads allows you to create ads and display them on all sites included in the company’s traffic inventory: Google search, media, news aggregators, services, video hosting (including YouTube)

Audience size

More than 30% of the world market

Optimization Model

CPM, CPC, CPA,CPI,CPL

Advertising format

Contextual advertising — text / text-graphic / banner ads are placed in Google search results in response to a user request

Display advertising — static / dynamic banners / video ads are shown in the media, news aggregators, services, video hosting and partner sites

TikTok Ads

TikTok Ads allows you to create advertisements and show them to a global audience of an international social network

Audience size

About 10% of the global market

Optimization Model

CPM, CPC, oCPM, CPV

Advertising format

Video and audio ads suitable for targeted and display ads

Telegram Ads

Telegram Ads allows you to create ads and show them in public Telegram channels in one of the largest and fastest growing messengers in the world

Audience size

Up to 700 million monthly users

Optimization Model

CPM

Advertising format

Targeted advertising in the feed of selected channels

Petal Ads

Petal Ads is an advertising platform from Huawei that offers powerful mobile marketing tools targeting a global audience of Huawei device users. The platform provides access to a variety of advertising formats and advanced targeting options, making it a unique tool for advertisers.

Audience size

More than 580 million users in the world
More than 17 million users in the Russian Federation

Optimization Model

CPD, CPI, CPM, oCPC

Advertising format

App Galery: AppAdvisor, Featured Page, Keyword Search, Recommened Apps, Category Ranking
Media network: Splash, Banner, Reward, Interstitial, Native, App icon, Smart Banner

Bigo Ads

Bigo Ads is an international mobile marketing platform that provides precise geo-targeting and real-time analytics powered by machine learning technologies.
The platform combines high-quality domestic traffic with premium traffic from global publishers.
Bigo Ads inventory includes:
IMO is an international social platform and messenger with an audience of more than 200 million users in more than 150 countries.
Likee is a global platform for creating, viewing and sharing short videos with an audience of more than 150 million users around the world.
BIGO Audience Network is the BIGO Ads advertising network that helps global partners maximize advertising revenue with a one-stop marketing solution.

Audience size

More than 400 million users in the world
More than 45 million users in the Russian Federation

Optimization Model

CPC, oCPC

Advertising format

BIGO Audience Network: native ads, playable ads, Reward, Interstitial, Splash, Banner, Full-screen video ads
IMO: chatlist, audio call, end call, story feed/stream, playable
Likee: In -feed, playable

Apple Search Ads

Platform for advertising iOS apps at the top of the App Store search results.
Apple Search Ads helps users find your app at the top of the search results in the App Store.

Audience size

The App Store is a global platform that brings together companies of all sizes and over 650 million users per week.

Optimization Model

CPT, Search Basic с CPI (cost-per-install), CPA

Advertising format

Text ads, Creatives

Snapchat Ads

Snapchat is a social media platform whose users can exchange messages and share private photos or short videos, known as «snaps», which then disappear. Instead of traditional posts, users share photos, videos, or drawings with unique masks and filters.

Audience size

Advertising tool with a reach of over 375 million active users daily.

Optimization Model

eCPM, eCPV, eCPSU

Advertising format

Snap and story ads, Collection ads, Lens: AR masks for the camera, Dynamic ads, Swipe to Call or Text, Commercials, Product Catalog Ads

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